Chapter 20.325 — SIGN STANDARDS

This Chapter provides standards for the regulation of signs in order to:

• A. Enhance property values and promote a healthy economy by enabling residents and businesses to inform, identify, and communicate effectively.

• B. Protect and enhance the City's physical appearance by regulating the appropriate size and placement of signs.

• C. Foster public safety along public and private streets by preventing excessive and confusing sign displays and ensuring that all signs are in safe and appropriate locations.

• D. Provide administrative review procedures that balance the City's objectives and regulatory requirements with the reasonable communication needs of residents and advertising and way-finding needs of businesses.

• (Ord. 1017, 2013)

• A. All signs in all zones. The regulations in this Chapter apply to all signs in all zones.

• B. Other regulations. The provisions of Municipal Code Chapter 16.14 (Uniform Sign Code) that regulate the quality of materials, construction, location, electrification, and maintenance of all signs and sign structures shall apply. In addition, other Municipal Code provisions that relate to fees, penalties, and enforcement methods shall apply.

• C. Discretionary approvals. Where approval of a Planned Development Permit, Variance, Minor Variance, or Comprehensive Sign Program has been obtained, any applicable conditions of that approval shall supersede the requirements of this Chapter. In the event of conflict, the most restrictive regulation shall apply.

• D. Specific Plan (SP) zones. For development in a Specific Plan (SP) zone, sign regulations contained in the approved specific plan shall supersede the requirements of this Chapter. If the specific plan does not provide regulations for a particular sign type or situation, the sign would be considered prohibited in the specific plan zone, unless otherwise stipulated in the specific plan.

• (Ord. 1017, 2013)

The policies, rules, and regulations stated in this Section apply to all signs regulated by this Chapter, and to all provisions of this Chapter, notwithstanding any more specific provisions to the contrary.

• A. Message neutrality policy. It is the City's policy to regulate signs in a constitutional manner that is contentneutral as to noncommercial messages and viewpoint neutral as to commercial messages.

• B. Regulatory interpretations policy. Interpretations of the requirements of this Chapter shall be exercised in light of the City's message-neutrality policy. Where a particular type of sign is proposed and the type is neither expressly allowed nor prohibited by this Chapter, or whenever a sign does not qualify as a "structure" as defined in the Building Code, then the Director shall approve, conditionally approve, or disapprove the application based on the most similar sign type that is expressly regulated by this Chapter.

• C. Message substitution policy. Signs authorized by this Chapter are allowed to carry noncommercial messages in lieu of any other commercial or noncommercial messages. Substitution of messages may be made without additional approval or permitting process. This provision prevails over any more specific provision contrary within this Chapter. The purpose of this provision is to prevent an inadvertent favoring of commercial speech over noncommercial speech, or favoring of any particular noncommercial message over any other noncommercial message. This provision does not create a right to increase the total amount of signage on a lot, or modify the sign area for each individual sign, nor does it affect the requirement that a sign structure or mounting device be properly permitted.

• D. Non-communicative aspects of signs. Rules and regulations concerning the non-communicative aspects of signs (e.g., type, location, size, height, illumination, spacing, orientation, etc.) stand enforceable independently of any permit or approval process.

• E. Billboard policy. The City completely prohibits the construction, erection, or use of billboards, as defined in this Chapter, other than those that legally exist in the City, or for which a valid permit has been issued and has not expired, as of the date on which this provision was first adopted. The City adopts this policy in compliance with California Government Code Section 65850 , California Business and Professions Code Sections 5354(a) and 5408.3 (both effective January 1, 2003). Permits shall not be issued for billboards that violate this policy. The construction or maintenance of any billboard in violation of this Subsection is declared a nuisance and the City will take immediate action against billboards constructed or maintained in violation of this policy. The Council affirmatively declares that it would have adopted this billboard policy even if it were the only provision in this Chapter. The Council intends for this billboard policy to be severable and separately enforceable even if other provisions of this Chapter may be declared, by a court of competent jurisdiction, to be unconstitutional, invalid, or unenforceable. This provision does not prohibit agreements to relocate existing legal billboards, as encouraged by Business and Professions Code Section 5412 .

• F. Property owners' consent. Signs shall not be displayed without the consent of the legal owner of the property on which the sign is mounted or displayed. For purposes of this policy, "owner" means the holder of the legal title of the property and all parties and persons holding a present right to possession, control, or use of the property.

• G. Legal nature of signage rights and duties. As to all signs attached to property, real or personal, the signage rights, duties, and obligations arising from this Chapter attach to and travel with the land or other property on which a sign is mounted or displayed. This provision does not modify or affect the law of fixtures, signrelated provisions in private leases, mutual covenants or equitable servitudes regarding signs (so long as they are not in conflict with this Chapter), or the ownership of sign structures.

• (Ord. 1017, 2013)

• A. Permit required. A Sign Permit is required, to erect, move, alter, change copy on, or reconstruct any permanent or temporary sign or sign structure, except for signs exempt from permits as provided in Section 20.325.050 (Signs Exempt from Sign Permit Requirements). Sign Permits are also required for signs approved through a Comprehensive Sign Program as provided in Section 20.325.120 (Comprehensive Sign Program). A sign not expressly authorized pursuant to this Chapter is not permitted.

• B. Permit application filing.

  1. An application for a Sign Permit shall be filed with the Planning Division in compliance with Chapter 20.500 (Application Filing and Processing).

  2. The application shall include the information and materials specified in the Planning Division handout for Sign Permit applications, together with the required fee in compliance with the Planning Fee Schedule. It is the responsibility of the applicant to provide evidence in support of the finding required in Subsection C.3, below.

• C. Permit processing. Applications for Sign Permits shall be processed as follows:

  1. Director's Authority.

     • a. Sign Permits, including those for temporary signs, shall be issued under the direction of the Director when the signs comply with the provisions of this Chapter. The Director shall review all Sign Permit applications for conformance with the provisions this Chapter. The Director may approve a Minor Variance for signs that do not comply with the provisions of this Chapter in compliance with Chapter 20.555 (Variances and Minor Variances).

     • b. For signs that comply with the provisions of this Chapter and do not require discretionary review, the Director shall issue or deny the permit to the applicant within 30 days from the receipt of a complete application and submittal of the applicable fees as identified in the City Council approved fee schedule.

     • c. Failure of the Director to approve or deny the permit within 30 days shall result in the permit being granted.

     • d. If the Director denies the application, the Director shall notify the applicant with the reason(s) stated for denial. Notification shall be sent via first-class United States mail to the address provided on the permit application, which shall be considered the correct address. Each applicant has the burden to furnish any change of address to the Director, by United States certified mail, returnreceipt requested.

     • e. The Director may refer any sign permit application to the Commission for review and final action in compliance with Section 20.500.020 (Authority for Land Use and Zoning Decisions).

  2. Bond and/or right of entry. As a condition of approval for temporary signage, the Director may require a bond or other security and a right of entry agreement signed by the applicant and property owner to ensure prompt sign removal upon expiration of the approval period.

  3. Required finding. The review authority shall find that the proposed sign(s) conform to the regulations in this Chapter.

• D. Timing. A Sign Permit shall be approved by the Director prior to submittal of a Building Permit application. A stand-alone Sign Permit may be granted if no Building Permit is required (e.g., for a frame). A Sign Permit may not be approved by the Director until an application for a Business License has been submitted and the Business License fees as set by City Council resolution.

• E. Permit applicant responsibilities.

  1. The applicant shall obtain all necessary permits before installing new, approved signage.

  2. The applicant shall pay for all signs, their installation (including final connection, transformers, and other labor and materials), and their maintenance. The applicant shall remove any signage installed without the proper permitting and approvals.

  3. The applicant shall remove illegal, abandoned, damaged, or otherwise prohibited signage before installation of new, approved signage.

  4. During the course of construction, the applicant shall install required street address numbers in compliance with Section 20.325.080 (Provisions Applicable to All Sign Types).

• F. Post-decision procedures. The procedures and requirements in Chapter 20.565 (Implementation, Time Limits, and Extensions) and those related to appeals and revocations in Article 6 (Administration) shall apply following the decision on a Sign Permit application.

• (Ord. 1017, 2013)

This Section identifies signs and sign maintenance activities that are exempt from sign permit requirements.

• A. Standards applicable to exempt signs. Exempt signs shall not be included in the determination of the total allowable number of signs or total allowable sign area for a site or project. However, exempt signs shall comply with the development standards in this Chapter for the applicable sign type. Exempt signs installed or erected without complying with the applicable standards are considered illegal and may be removed in compliance with Section 20.325.170 (Removal of Certain Signs).

• B. Nonstructural modifications and maintenance.

  1. Changing the copy on conforming manual changeable copy signs.

  2. The normal maintenance of conforming signs and nonconforming signs as provided in Subsection 20.325.160.E (Nonconforming Signs – Repair and Painting).

• C. Temporary noncommercial signs.

• D. On-site directional signs. A traffic control or directional sign that does not exceed four square feet.

• E. On-site street address/unit identification signs.

  1. Apartment unit identification. Apartment unit number identification sign, with a maximum sign area of one square foot.

  2. Site address or identification. One name plate, street address, or identification sign, with a maximum sign area of one square foot may be placed at any door, loading dock or entrance facing a public street.

• F. Incidental signs. Signs or notices that are incidental to an establishment (e.g., hours of operation, "Open" or "Closed" signs, credit card information, emergency contact information, etc.) not exceeding one-half square feet each, provided that the signs do not exceed four square feet in area for all the signs.

• G. Government signs.

  1. Official signs. Official notices of any court, public body, agency, or officer (e.g., legal notices; public transit signs and timetables; directional signs for pedestrian or vehicular traffic; warning signs erected by the City of other public entity, a public utility company, or contractor doing authorized permitted work on public property; public property identification signs; etc.). Public transit seating signs shall be allowed in all zones at the scheduled bus stops. Backlit signs shall be allowed on the ends of the bus shelters. The City reserves the right to review the copy of signs to be placed on bus benches and shelters. The objective is to ensure compatibility of the signs with adjacent development and to ensure public safety.

  2. Public service signs. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice or information signs regarding a public utility's

poles, lines, pipes, or facilities.

3. Official Neighborhood Watch/Business Watch signs. Official Neighborhood Watch/Business Watch signs subject to the following requirements:

• H. Other on-premises, non-illuminated signs.

  1. Artwork. A sculpture, statue, relief, mosaic or mural which is a work of art or otherwise decorative and does not contain a commercial message or symbol.

  2. Building markers. Cornerstones, including names of buildings, dates of erection, and citations that are an integral part of the structure, and memorial signs and plaques not to exceed four square feet each and limited to four per building.

  3. Flags. A flag of any nation, state, military institution, or City is displayed in a manner that conforms to the Flag Code (36 USCA, Section 173 et seq.).

  4. Interior signs. Signs within a structure and not visible from the outside. See definition of window sign in Section 20.325.180 (Definitions).

• (Ord. 1050 § 3, 2017)

The following signs and/or sign structures are prohibited in all zones, and if found, shall be subject to removal by the City in compliance with Section 20.325.170 (Removal of Certain Signs).

• A. Abandoned signs. Signs advertising an on-site activity, business, service or product no longer conducted or sold on the premises.

• B. Hazardous, distracting, or confusing signs.

  1. Signs that, by reason of their size, location, movement, content, or manner of illumination, may be confused with a traffic control sign or device, or the light of an emergency or road equipment vehicle, or that may hide from view any traffic or street sign, signal or device.

  2. Signs or their support structures that obstruct any fire escape, stairway, exterior door or required exit, required emergency access, or legally required light or ventilation.

  3. Signs that glare, flash, reflect, blink, revolve, rotate, or emit sound, odor, or visible matter in a distracting manner, except for public service signs (e.g., time and temperature signs, signs required by a public official in the performance of official duties, etc.) or otherwise provided in this Chapter.

  4. Signs supported by dilapidated buildings and structures; fences; or vehicles.

• C. Home occupation signs. Signs pertaining to home occupations. See Chapter 20.515 (Home Occupation Permits).

• D. Unconstitutional signs. Signs that are not protected by the First Amendment.

• E. Signs in public right-of-way. Any sign that is located in the public right-of-way or is supported by trees, rocks, overpasses, or utility poles in the public right-of-way, except as provided in Section 20.325.070 (Signs within Public Right-of-Way).

• F. Prohibited sign types.

  1. Staked signs.

  2. Signs using colors in the fluorescent day-glow color spectrum.

  3. Luminous tube lighting (e.g., neon, rope lighting, LED, etc.) used to frame signs or windows.

  4. Advertising devices using live animals or human beings.

  5. Vehicle signs, subject to the definition of Vehicle Signs in Section 20.325.180 (Definitions). This provision shall not apply to vehicles on property currently licensed and zones for the sale of new or used motor vehicles.

  6. Signs with off-site commercial messages (i.e., that advertise a business, accommodate, service, or activity not provided on the premises on which the sign is located) in all zones.

  7. Roof signs.

  8. Pole signs, other than directional signs in compliance with Subsection 20.325.110 (Standards for Specific Types of Permanent Signs).

• G. Unauthorized signs. Signs not specifically authorized by this Chapter, except by approval of the Director or, upon appeal, the Commission or Council.

• (Ord. 1017, 2013; Ord. 1050 § 4, 2017)

No signs are allowed in the public right-of-way, except for the following:

• A. A public sign erected by or on behalf of the City or other public entity to post legal notices, identify public property, convey public information, or direct or regulate pedestrian or vehicular traffic.

• B. An informational sign of a public utility or transit company regarding its poles, lines, pipes, facilities, or routes.

• C. An emergency warning sign erected by the City or other public entity, a public utility company, or contractor doing authorized or permitted work on public property.

• D. Signs installed by the City to direct persons to specific districts, regions, or public facilities.

• E. A temporary real estate sale sign in a residential zone may be placed in the public right-of-way subject to the following:

  1. Signs shall be limited to four square feet in area.

  2. Only one sign per activity (e.g., open house) may be placed at each street intersection leading from the two nearest major streets (reflecting two independent access routes) to the site of the activity.

3. Signs shall not be placed in the street or median areas.

(Ord. 1017, 2013)

Unless otherwise specified, the requirements in this Section apply to signs in all zones.

• A. Compliance required. No person shall erect, re-erect, construct, enlarge, alter, change copy, repair, move, improve, convert, or equip any sign or sign structure, or paint a new wall sign, or cause or permit the same to be done, contrary to or in violation of any of the provisions of this Chapter.

• B. Uncertainty of Chapter provisions. The Commission shall have the authority to interpret the provisions of this Chapter at the request of the Director, or when an appeal for a decision of the Director is filed with the Commission in compliance with Subsection 20.325.040.F (Post-Decision Procedures).

• C. Transfers. Signs allowed on one building or frontage shall not be transferred to another building or frontage without first obtaining approval of a Sign Permit in compliance with Section 20.325.040 (Sign Permit).

• D. Sign removal or replacement. When a sign is removed, all brackets, poles, and other structural elements that supported the sign shall also be removed. Affected building surfaces shall be restored to match the adjacent portion of the building.

• E. Sign design guidelines. Guidelines provide guidance for new signs in terms of aesthetics and design details. They are intended to direct design in a way that results in the desired character for the City. Conformance with guidelines is preferred or recommended. Guidelines are indicated by the use of the words "should," "may" or "are encouraged to."

  1. Signs should distinguish individual business, residential, and public uses without confusion, unsightliness, or visual obscurity of adjacent land uses.

  2. The size, height, and location of signs should be compatible with surrounding land use character and on-site development and lettering should be proportional to the building façade and sign face.

  3. Signs and supports should be structurally integrated with the building in terms of color, form, materials, lighting, and design.

  4. Signage visibility along major commercial/business street corridors and at entrances to major activity centers should be auto-oriented toward vehicular visibility. At the neighborhood level, and within activity/business centers, signage visibility should be pedestrian oriented.

• F. Sign design standards. Standards address those aspects of signs that are essential to achieve the goals of this Chapter. They include specifications for area, number, height, location, etc. Conformance with standards is mandatory. Standards are indicated by use of the words "shall," "must," or "is/is not permitted."

  1. Lettering size and projections. All lettering shall be restricted to the sign area. Projections above or below the sign area shall not be allowed, unless as part of a Comprehensive Sign Program approved in compliance with Section 20.325.120 (Comprehensive Sign Program).

2. Logos. Logos are allowed and are not subject to color restrictions. Logos shall not exceed more than the allowable sign area. The City acknowledges the jurisdiction of Federal Law regarding the validity of registered logos. If the City sign standards are challenged on the basis of Federal law, proof of registration of the logo will be required.

   3. Location. Signs shall not be located in:

      • a. Required setback areas, unless otherwise specified in Section 20.235.110 (Standards for Specific Types of Permanent Signs).

      • b. Traffic visibility areas described in Section 20.305.100 (Traffic Visibility Area), unless otherwise specified in Section 20.235.110 (Standards for Specific Types of Permanent Signs).

      • c. Public right-of-way, unless otherwise specified in Section 20.325.070 (Signs in the Public Right-ofWay).

   4. Orientation. Each sign shall be installed facing parallel to the street (or frontage if the building does not face a street) on which the sign is located, unless otherwise specified in Section 20.325.110 (Standards for Specific Types of Permanent Signs).

   5. Street Address Required. All businesses and residences shall be identified by street address numbers, which shall be in a format required by the Fire Chief (e.g., Arabic numerals (i.e., 1, 2, 3, etc.)). Street address signs do not require a Sign Permit and do not count when calculating maximum allowable sign area.

   6. Sign Construction. All signs that are not temporary signs shall be constructed of permanent materials, including but not limited to metal, wood, acrylic, or other comparable durable weatherproof materials. No material more combustible than treated wood shall be used in the construction of any permanent sign. All signs and sign construction shall comply with the Electrical Code, Building Code, and other applicable construction standards relative to construction, structural integrity, connections, and safety.

• G. Illuminated signs. The following standards shall apply to all illuminated signs:

  1. Sign illumination shall not interfere with the use and enjoyment if adjacent properties, create a public nuisance, or create public safety hazards. Exterior light sources shall be shielded from view and directed to illuminate only the sign face area.

  2. Signs may be internally or externally illuminated unless otherwise specified in Section 20.325.110 (Standards for Specific Types of Permanent Signs). Internal illumination is permitted only if the sign background is opaque and the only portion of the sign that appears all illuminated is the actual lettering and/or a registered trademark or logo.

  3. The light from an illuminated sign shall not be an intensity or brightness or directed in a manner that will create a negative impact on residential properties in direct line-of-sight to the sign.

  4. Colored lights shall not be used at a location or in a manner so as to be confused or construed as traffic control devices.

5. Reflective-type bulbs and incandescent lamps that exceed 15 watts shall not be used on the exterior surface of signs so that the face of the bulb or lamp is exposed to a public right-of-way or adjacent property.

   6. Light sources shall utilize energy-efficient fixtures to the greatest extent possible.

   7. Each illuminated sign shall be subject to a 30-day review period, during which time the Director may determine that a reduction in illumination is necessary due to negative impacts on surrounding property or the community in general. In addition, and at any time, the Director may order the dimming of any illumination found to be excessively bright. The Director's determination will be made without regard to the message content of the sign.

   8. Neon and Light-Emitting Diodes (LED).

      • a. Neon signs of either exposed gaseous light, fiber optic tubing types, or LED, whether on an outdoor sign, or a sign located inside a building and intended to be read from outside the building, shall be allowed only in commercial and mixed-use overlay zones as part of a Comprehensive Sign Program approved in compliance with Section 20.325.120 (Comprehensive Sign Program).

      • b. Where neon or LED signs are near a residential zone, they shall be oriented or screened so that they are not visible from residences.

      • c. No more than one band of neon or LED lighting may be used per building street frontage to accentuate architectural features, including the façade roofline.

      • d. A neon or LED sign shall comply with the following standards:

        • (1) Letters shall not exceed nine inches in height and the sign area shall be limited to four square feet.

        • (2) Any letter style is permitted as long as the copy is continuous. Painted out spaces between letters are not permitted.

        • (3) Total non-exempt neon signage shall not exceed a maximum of three signs with a combined total of twelve square feet.

        • (4) A neon sign shall not be located, contain colors, or have other characteristics that would cause confusion with traffic signals or other public safety installations.

• (Ord. 1017, 2013)

This Section provides standards for calculating and measuring sign area and height.

• A. Calculations of allowed sign area.

  1. The allowed sign area for a building sign is determined by the building frontage for which the sign is to be placed in compliance with Table 3-10 (Permanent Signs Allowed in Residential Zones) and Table 3- 11 (Permanent Signs Allowed in Nonresidential Zones) in Section 20.325.100 (Standards for Permanent Signs). The allowed sign area for a freestanding sign is determined by the number of lineal feet of the street frontage where the sign is to be placed in compliance with the tables in Section 20.325.100 (Standards for Permanent Signs). For multitenant sites where multiple parcels are combined to create a multitenant center, the frontages for each property are considered as part of the singular center, and the lineal foot calculation is based on the combined frontages of all properties within the center.

  2. In cases where a building has more than one street frontage, the longest of the street frontages shall be considered the primary building frontage.

  3. In cases where a business has no building frontage facing a street, the building frontage with the primary business entrance shall be considered the primary building frontage (e.g., an entrance facing a courtyard) (see Figure 3-24 (Frontages)). For multi-tenant buildings, ground-floor tenants may have their primary frontage determined independently of the rest of the building based on these rules.

• B. Measurement of sign area.

  1. The entire area contained within a frame, cabinet, fixture, or design, including the sign message and all ornamentation or other decoration used to attract attention, shall be included in the measurement of sign area. In the case of "skeleton" or "cut-out" letters or signs placed on a wall without any borders, the sign area shall be the sum of the area of all letters, words, logos, or symbols within a single continuous perimeter with no more than eight lines drawn at right angles (square or rectangle). Separately mounted logos are considered part of the sign area. See Figure 3-15 (Measurement of Sign Area).

  2. The area of a sphere shall be computed as 50 percent of its surface area.

  3. Only one face of a double-faced sign (i.e., parallel back-to-back and attached to opposite sides of a supporting structure) shall be counted when calculating the permitted area of a sign. Double-faced signs shall be regarded as a single sign when the sign is mounted on a single structure, and the distance between each sign face does not exceed two feet at any point. If the sign contains more than two faces, each face shall be counted in computing the permitted area of the sign.

  4. Supporting framework or bracing that is clearly incidental to the sign shall not be computed as sign area.

5. Where a sign consists of one or more three-dimensional objects (i.e., balls, cubes, clusters of objects, sculpture, or statue-like trademarks), the sign area shall be measured as their maximum projection upon a vertical plane, as viewed from a position in the public right-of-way which produces the largest visual projection. See Figure 3-16 (Measurement of Sign Area for Three-Dimensional Objects). Signs may not contain three-dimensional objects that exceed a projection of one foot from the sign face unless approved in compliance with Section 20.325.120 (Comprehensive Sign Program).

• C. Measurement of sign height. The height of the sign shall be measured from the highest part of the sign, including any decorative features, to the grade of the adjacent street or the surface grade beneath the sign, whichever the Director determines is appropriate given the physical characteristics of the site.

==> picture [451 x 126] intentionally omitted <==

Figure 3-15

Measurement of Sign Area

==> picture [243 x 187] intentionally omitted <==

Figure 3-16

Measurement of Sign Area for Three-Dimensional Objects

(Ord. 1017, 2013)

This Section provides standards for permanent on-site signs in residential, nonresidential, institutional, and open space zones. Standards for temporary signs are in Section 20.325.140 (Standards for Temporary Signs).

• A. Permanent signs in residential zones. Table 3-10 (Permanent Signs Allowed in Residential Zones) provides regulations for on-site permanent signs in residential zones. If regulations in Table 3-10 are inconsistent with the regulations for specific sign types, then the regulations for specific sign types shall take precedence.

• B. Permanent signs in nonresidential zones. Table 3-11 (Permanent Signs Allowed in Nonresidential Zones) provides regulations for permanent on-site signs in nonresidential zones (i.e., commercial, public/institutional, and industrial zones). References in the last column provide additional regulations for specific sign types located elsewhere in this Chapter. Permanent signs in nonresidential zone are eligible for the primary business in each building or unit space. Secondary tenants or subleasing tenants are not eligible for signage, unless the primary business foregoes utilizing their eligible signage. The graphic representations of letter styles, structures, and buildings are intended as illustrations only. If regulations in Table 3-11 are inconsistent with the regulations for specific sign types, then the regulations for specific sign types shall take precedence.

• C. Permanent signs in open space zones. Signs in open space zones shall be subject to approval of a comprehensive sign program in compliance with Section 20.325.120 (Comprehensive Sign Program).

• D. Mixed-use overlay zones. In a mixed-use overlay zone where both residential and nonresidential uses are allowed, the signage rights and responsibilities applicable to a particular use shall be determined as follows: residential uses shall be treated as if they were located in a residential zone where that type of use would be allowed as a matter of right, and nonresidential uses shall be treated as if they were located in a zone where that particular use would be allowed, either as a matter of right or subject to a Conditional Use Permit or similar discretionary process.

(click here to view the full table)

(click here to view the full table)

Notes:

• (1) Total advertising sign area for all combined signs is calculated as 33.3% of the total square footage of the main structure façade facing the primary street frontage. Total area for each sign shall not exceed the total permissible sign area for each sign identified in the table below.

• (Ord. 1017, 2013)

• A. The following subsections identify the specific standards for each type of permanent sign. If regulations in this Section are inconsistent with the regulations identified in Table 3-11 (Permanent Signs Allowed in Nonresidential Zones), then the regulations in this Section for the specific sign types shall take precedence.

• B. Exhibits. The following exhibits provide the regulations for specific types of permanent signs that require a sign permit in compliance with Section 20.325.040 (Sign Permit). The graphic representations of letter styles, structures, and buildings are intended as illustrations only.

Exhibit #1 - Awning Signs (Valence and Awning Face)

• A. Sign Eligibility. Awning signs may be used on all nonresidential properties eligible to utilize commercial and noncommercial signs.

• B. Sign Use. Awning signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage. Signs located on the awning face shall be considered a wall sign. A wall sign and an awning face sign may not be permitted on the same façade frontage.

• C. Sign Location. Signs shall be located on the awning. No portion of the sign shall extend beyond the awning. No portion of the awning sign shall project farther from the building than its associated awning. Awning signs shall be located on the first-floor only.

• D. Sign Material. The sign may either be silk-screened on the awning, or may be an acrylic or metal material attached to the face of the awning.

• E. Sign Design. Sign shall be incorporated into the awning design. Sign shall be proportional to the height and width of the awning.

• F. Sign Illumination. Signs may be externally illuminated with overhead lighting. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass. The beam width shall not be wider than that needed to light the feature with minimum spillover. The lighting shall not shine directly onto the window of a residence or directly into a roadway.

• G. Sign Clearance. No portion of the awning sign shall have less than an eight foot clearance from the highest ground level to the bottom of the awning sign.

• H. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

==> picture [223 x 151] intentionally omitted <==

Awning Face Sign

==> picture [223 x 154] intentionally omitted <==

Awning Valence Sign

Exhibit #2 - Canopy Signs

• A. Sign Eligibility. Canopy signs may be used on all nonresidential properties eligible to utilize commercial and noncommercial signs. Refer to Table 3-11 (Permanent Signs Allowed in Nonresidential Zones) for eligibility.

• B. Sign Use. Canopy signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage.

• C. Sign Location. Signs shall be located on the canopy fascia. No portion of the sign shall extend beyond the fascia. Canopy signs shall be located on the first-floor only.

• D. Sign Material. Acrylic, metal or other durable material may be utilized for the sign copy only. For the sign background, plastic, Plexiglas or similar materials would not be permitted.

• E. Sign Design. Sign shall be incorporated into the canopy. Sign shall be proportional to the canopy height and width.

• F. Sign Illumination. Signs may be internally or externally illuminated. Internal illumination is permitted only for the sign copy. The sign background must consist of an opaque material which would not allow for light trespass through the background. Signs may be externally illuminated with overhead lighting. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass. The beam width shall not be wider than that needed to light the feature with minimum spillover. The lighting shall not shine directly into the window of a residence or directly into a roadway.

• G. Sign Clearance. No portion of the awning sign shall have less than an eight foot clearance from the highest ground level to the bottom of the awning sign.

• H. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

==> picture [223 x 143] intentionally omitted <==

Canopy Sign Only

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Canopy Sign with Wall Sign

Exhibit #3 - Directional Signs

• A. Sign Eligibility. Directional signs may be used on all nonresidential properties.

• B. Sign Use. Directional signs may be used in conjunction with all eligible signs for the property. Directional signs are not subject to the maximum allowed signage.

• C. Sign Location. Signs shall be located in the direct vicinity of the driveway, with clear visibility to the public right-of-way. Freestanding directional signs shall be located in a landscape planter.

• D. Sign Material. Acrylic, metal, or other durable materials may be utilized for the sign face only.

• E. Sign Design. Sign shall be designed to ensure the sign copy is clear, legible, and easily identifiable from both the pedestrian and vehicular perspective.

• F. Sign Illumination. The sign face may be internally illuminated. Signs may be externally illuminated with direct lighting. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass. The beam width shall not be wider than that needed to light the feature with minimum spillover. The lighting shall not shine directly into the window of a residence or directly into a roadway.

• G. Clearance. Wall mounted (projecting) directional signs and their support brackets must have a minimum eight-foot vertical clearance above the finished floor. Directional sign shall not be located within the traffic visibility area in compliance with Section 20.305.100 (Traffic Visibility Area).

• H. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

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Directional Sign

Exhibit #4 - Monument Signs

• A. Sign Eligibility. Monument signs may be used on all nonresidential properties eligible to utilize commercial and noncommercial signs.

• B. Sign Use. Monument signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage, unless approved through a Comprehensive Sign Program in compliance with Section 20.325.120 (Comprehensive Sign Program).

• C. Sign Location. A monument sign shall be placed perpendicular or parallel to the street. In the case of a corner lot, a monument sign may be placed in a diagonal orientation to the corner. A monument sign may be allowed within a required setback area, provided that the base is set back a minimum of three feet from any lot line; five feet from any public right-of-way; and five feet from the edge of a driveway.

n. A monument sign shall be placed perpendicular or parallel to the street. In the case of a corner lot, a monument sign may be placed in a diagonal orientation to the corner. A monument sign may be allowed within a required setback area, provided that the base is set back a minimum of three feet from any lot line; five feet from any public right-of-way; and five feet from the edge of a driveway.

Landscaping. A monument sign shall be placed within a landscape planter equal to twice the area of one face of the sign or 75 square feet, whichever is greater (i.e., 40 square feet of sign area equals 80 square feet of landscaped area).

• D. Sign Material. The sign face may be acrylic, metal, or other durable materials. The sign face may also be of a similar material as the structural elements, and the sign copy may be individual channel letters.

• E. Sign Design. The structural elements (i.e., sign casing, sign base, etc.) shall be improved with decorative elements (e.g., for the sign base utilizing stones, brick, or similar materials, and for the sign casing, texturizing the panels and painting with a neutral color, etc.). The color scheme and materials utilized on the monument sign shall complement the building(s) which the monument sign is advertising. For the sign face, only the sign copy and decorative elements may be illuminated. The remaining sign face area shall consist of an opaque material that would not allow for light trespass through the face area. The sign face shall be of a neutral color.

• F. Sign Illumination. Sign copy and decorative elements may be internally illuminated. Signs may be externally illuminated with spot lighting. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass. The beam width shall not be wider than that needed to light the feature with minimum spillover. The lighting shall not shine directly into the window of a residence or directly into a roadway.

• G. Sign Clearance. The monument sign shall not cause another sign to be obstructed from view. A monument sign must maintain a minimum separation of 50 lineal feet from another existing monument sign or Pylon/Large Monument Sign, or another monument or pylon/large monument sign located on the same property. Signs shall not block sight lines at entry driveways and circulation aisles and shall be in compliance with Section 20.305.100 (Traffic Visibility Area).

• H. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

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Single Tenant Monument Sign Example

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Multitenant Monument Sign Example

Exhibit #5 - Projecting Signs

• A. Sign Eligibility. Projecting signs may be used on all nonresidential properties eligible to utilize commercial and noncommercial signs. A projecting sign shall only be allowed for a business having more than 50 lineal feet of street frontage, and only when the business would otherwise be entitled to a wall sign.

• B. Sign Use. Projecting signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage. A projecting sign is a form of a wall sign. A wall sign and a projecting sign are not eligible to be utilized on the same façade.

• C. Sign Location. Projecting signs may only be mounted on the wall area below the second floor. A projecting sign shall maintain a minimum separation of 20 feet from another projecting sign.

• D. Sign Clearance. No portion of the projecting sign shall have less than an eight foot clearance from the highest ground level to the bottom of the sign.

• E. Sign Illumination. The sign face may be internally illuminated. Signs may be externally illuminated with overhead lighting. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass. The beam width shall not be wider than that needed to light the feature with minimum spillover. The lighting shall not shine directly into the window of a residence or directly into a roadway.

• F. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

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Projecting Sign

Exhibit #6 - Pylon/Large Monument Signs

• A. Sign Eligibility. Pylon/large monument signs may be used on all nonresidential properties eligible to utilize commercial and noncommercial signs subject to lot size requirements.

• B. Sign Use. Pylon/large monument signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage, unless approved through a Comprehensive Sign Program in compliance with Section 20.325.120 (Comprehensive Sign Program).

• C. Pylon/Large Monument Signs used in conjunction with Monument Signs. For each pylon sign utilized, one less monument sign must be utilized (i.e., for a property that is eligible for 2 Pylon/Large Monument signs, and 5 standard monument signs, if two pylon/large monument signs are utilized, the site would only be eligible to utilize 3 monument signs in compliance with Exhibit #4 in this Section).

. Pylon/Large Monument Signs used in conjunction with Monument Signs. For each pylon sign utilized, one less monument sign must be utilized (i.e., for a property that is eligible for 2 Pylon/Large Monument signs, and 5 standard monument signs, if two pylon/large monument signs are utilized, the site would only be eligible to utilize 3 monument signs in compliance with Exhibit #4 in this Section).

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Large Monument Sign Example

Pylon Sign Example

• D. Sign Location. A pylon/large monument sign shall be placed perpendicular or parallel to the street. A pylon/large monument sign may be allowed within a required setback area, provided that the base is set back a minimum of five feet from any lot line; five feet from any public right-of-way; and five feet from the edge of a driveway. A pylon/large monument sign shall be placed within a landscape planter with a minimum area of 150 square feet.

• E. Sign Material. The sign face may be acrylic, metal, or other durable materials. The sign face and structural elements may not be plastic, Plexiglas or a similar material.

• F. Sign Design. A single cylindrical or rectangular pole as a sign base is prohibited. The structural elements (i.e., sign casing, sign base, etc.) shall be improved with decorative elements (e.g., for the sign base utilizing stones, brick, or similar materials, and for the sign casing, texturizing the panels and painting with a neutral color, etc.). The color scheme and materials utilized on the pylon/large monument sign shall complement the building(s) which the sign is advertising. For the sign face, only the sign copy and decorative elements may be illuminated. The remaining sign face area shall consist of an opaque material that would not allow for light trespass through the face area. The sign face shall be of a neutral color.

r, etc.). The color scheme and materials utilized on the pylon/large monument sign shall complement the building(s) which the sign is advertising. For the sign face, only the sign copy and decorative elements may be illuminated. The remaining sign face area shall consist of an opaque material that would not allow for light trespass through the face area. The sign face shall be of a neutral color.

• G. Sign Illumination. Sign copy and decorative elements may be internally or halo illuminated. The sign face may not be internally illuminated. The center address identification may be internally illuminated or externally illuminated. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass. The beam width shall not be wider than that needed to light the feature with minimum spillover. The lighting shall not shine directly into the window of a residence or directly into a roadway.

• H. Sign Clearance. The pylon/large monument sign shall not cause another sign to be obstructed from view. A pylon/large monument sign must maintain a minimum separation of 50 lineal feet from another existing freestanding sign, or another freestanding sign located on the same property. Signs shall not block sight lines at entry driveways and circulation aisles and shall be in compliance with Section 20.305.100 (Traffic Visibility Area).

• I. Sign Permit. An Innovative Sign Permit is required in compliance with Section 20.325.160 (Innovative Sign Permit) and Section 20.325.040 (Sign Permit).

Exhibit #7 - Under-Awning or Under-Canopy Signs

• A. Sign Eligibility. Under-Awning or Under-Canopy signs may be used on all nonresidential single tenant and multitenant sites.

• B. Sign Use. Under-Awning or Under-Canopy signs may be used in conjunction with all eligible signs for the property. Under-Awning or Under-Canopy signs are not subject to the maximum allowed signage.

• C. Sign Location. Under-Awning or Under-Canopy signs may only be mounted to the underside of an awning or canopy structure below the second floor. Signs shall be attached perpendicular to the building face and centered above the store entrance or length of the individual business.

• D. Sign Clearance. No portion of the Under-Awning or Under-Canopy sign shall have less than an eight foot clearance from the highest ground level to the bottom of the sign.

• E. Sign Material. The sign face may be acrylic, metal, or other durable materials. Any other materials utilized may be approved by the Community Development Director.

• F. Sign Illumination. Signs may not be illuminated.

• G. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

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Under-Canopy Sign Example

Exhibit #8 - Wall Signs

• A. Sign Eligibility. Wall signs may be used on all nonresidential single and multitenant properties.

• B. Sign Use. Wall signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage.

• C. Sign Location. Wall signs shall be located below the second floor line, centered above the tenant space, or main entry to the unit.

• D. Sign Copy. The sign copy for Wall Signs may include up to three lines of copy, subject to the following regulations:

  1. Line 1 - Business Identification Line. The first line of sign copy shall be limited to identifying the legal name of the business. This line must constitute a minimum of 50 percent of the height of the sign copy.

  2. Line 2 - Use or Contact Line. The second line of sign copy may include a business description or product list, limited to three words; OR the website and phone number for the business. This line may constitute a maximum of 25 percent of the height of the sign copy, whether or not a third line of copy is utilized. The maximum height of the lettering for the second line shall be 12 inches.

  3. Line 3 - Use or Contact Line. The third line of sign copy may include a business description or product list, limited to three words; OR the website and phone number for the business. This line may constitute a maximum of 25 percent of the height of the sign copy. The maximum height of the lettering for the third line shall be 12 inches.

  4. Logos. Logos are not subject to the line limitations identified above. Logos may extend the entire length of the permitted sign face height.

  5. Wall Signs Used in Conjunction with Awning or Canopy Signs. Sign Copy for Wall signs used in conjunction with Awning or Canopy signs shall be limited to the legal business name and/or logo.

• E. Sign Design/Material. Wall sign design/material shall be consistent with the existing signs in the center which the sign would be located. If a single tenant site, where possible, individual channel letters protruding no more than one foot from the building façade should be utilized. The sign face may be acrylic, metal, or other durable materials.

• F. Sign Illumination. For the sign face, only the sign copy and decorative elements may be illuminated. The remaining sign face area shall consist of an opaque material that would not allow light to trespass through the face area. Signs may be externally illuminated with overhead lighting. Lighting shall be directed so that light shall be substantially confined to the sign face area to minimize glare and light trespass.

• G. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

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Example of Wall Sign Distribution

Example of Wall Sign

Exhibit #9 - Window Signs

• A. Sign Eligibility. Window signs may be used on all nonresidential single tenant and multitenant sites.

• B. Sign Use. Window signs may be used in conjunction with all eligible signs for the property, subject to the maximum allowed signage of 33.3% of the total square footage of the main structure façade facing the primary street frontage.

• C. Sign Location. Window signs may be allowed on windows on the first floor only. A window sign that only identifies a building shall be located on a window above a primary entrance, or the glazed area of the primary door.

• D. Sign Illumination. Permanent window signage illumination is not permitted.

• E. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

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Window Signage Example

Exhibit #10 - Service Station Signs

• A. Sign Eligibility. Service Station Signs are only eligible for permitted service stations in the City of Stanton.

• B. Sign Use. All signs listed in the "Permitted Signs for Service Stations" table below may be utilized, subject to the regulations indicated in the table.

• C. Sign Permit. A Sign Permit is required in compliance with Section 20.325.040 (Sign Permit).

(click here to view the full table)

(Ord. 1017, 2013)

• A. Purpose. The purpose of a Comprehensive Sign Program is to ensure that a project's buildings and signs present a unified design statement. A Comprehensive Sign Program provides a means for the flexible application of sign regulations for projects that require multiple signs.

• B. Intent. A Comprehensive Sign Program, proposed for specific developments and planned developments, may modify the rules provided in this Chapter as to the sign size, height, illumination, spacing, orientation, or other non-communicative aspects of signs. The Comprehensive Sign Program may not override or modify the maximum number of signs permitted, or any of the basic policies in Section 20.325.030 (Basic Policies and General Provisions). All of the provisions of that Section shall automatically apply to and be deemed a part of any sign program approved after the date on which this provision is initially adopted.

• C. Applicability. A Comprehensive Sign Program shall be required whenever any of the following circumstances exist:

  1. Whenever three or more nonexempt signs are proposed for new commercial, office, and industrial centers with three or more separate tenant spaces present on the same lot;

  2. Whenever a new freestanding sign (i.e., monument or pylon) is proposed for an existing site with three or more nonexempt signs;

  3. Whenever a changeable copy is proposed;

  4. Whenever a site is located at the intersection of two principal, major, or primary highways as defined in Exhibit 5-1 (Roadway Classifications) in the General Plan;

  5. Whenever signs are proposed to be located on or above the second story on a multi-story building;

  6. Whenever the Director determines that a Comprehensive Sign Program is needed due to a special project characteristic (e.g., the size of the proposed signs, limited site visibility, a business within a business, the location of the site relative to major transportation routes, etc.).

• D. Approval authority and limitation. The Director is the approving authority for a Sign Permit for a Comprehensive Sign Program. The Director shall not approve an increase in sign height or sign area above what is indicated in Table 5-4 (Types of Minor Variances Allowed) in Chapter 20.555 (Variances and Minor Variances).

• E. Application requirements. A Sign Permit application for a Comprehensive Sign Program shall include all information and materials required in the Planning Division handout and payment of the filing fee set by the City Council's fee resolution. Comprehensive Sign Program applications shall be submitted to the Planning Division prior to or concurrently with submittal of the applicable sign or project application.

• F. Standards. A Comprehensive Sign Program shall comply with the following standards:

  1. The proposed Comprehensive Sign Program shall comply with the purpose and intent of this Chapter, any adopted sign design guidelines, and the overall purpose and intent of this Section.

2. The proposed signs shall enhance the overall development, be in harmony with, and relate visually to other signs included in the Comprehensive Sign Program, to the structures and/or development they identify, and to surrounding development when applicable.

   3. The Comprehensive Sign Program shall address all signs, including permanent, temporary, and exempt signs.

   4. The Comprehensive Sign Program shall accommodate future revisions that may be required due to changes in use or tenants.

   5. Approval of a Comprehensive Sign Program shall not authorize the use of signs prohibited by this Chapter and shall not be used to override the prohibition of new billboards in Subsection 20.325.030.E (Billboard Policy).

   6. Review and approval of a Comprehensive Sign Program shall not consider the signs' proposed message content.

   7. The same background color shall be used. Signs may contain up to five different colors. Logos are not subject to the color restrictions.

   8. Cabinet supports, or method of mounting for signs; construction materials; and forms of illumination shall be consistent.

   9. Uniformity in appearance shall be achieved by uniform sign placement and proportionate letter height, and logo height for both anchor tenants and minor tenants.

• G. Revisions to Comprehensive Sign Program. The Director may approve revisions to a Comprehensive Sign Program if the intent of the original program is not affected. Revisions that would substantially deviate from the original approval shall require the approval of a new Comprehensive Sign Program.

• (Ord. 1017, 2013)

• A. Purpose. The purpose of the Innovative Sign Permit is to:

  1. Encourage signs that are unique in their design approach and use of materials; and

  2. Provide a review process for the application of sign regulations to innovative signs.

• B. Applicability. An applicant may request approval of an Innovative Sign Permit to authorize on-site signs that differ from the provisions of this Chapter, including but not limited to size, numeric limitations, sign copy, color limitations, or use of changeable copy, but comply with the purpose and intent of this Chapter and Section.

• C. Review authority. A Sign Permit application for an Innovative Sign shall be subject to approval by the Director. The Director may refer any Sign Permit application for an Innovative Sign to the Commission for review and final action in compliance with Section 20.500.020 (Authority for Land Use and Zoning Decisions).

• D. Application requirements. A Sign Permit application for an Innovative Sign shall include all information and materials required by the Planning Division handout, and the filing fee set by the City's Master Fee Schedule.

• E. Design criteria. In approving an application for an Innovative Sign, the Director shall ensure that a proposed sign(s) meet(s) the following design criteria:

  1. Design elements. The sign shall contain at least two of the following elements:

     • a. Constitute a substantial aesthetic improvement to the site and shall have a positive visual impact on the surrounding area.

     • b. Be of unique design, including use of lighting, which exhibits a high degree of imagination, inventiveness, and thoughtfulness.

     • c. Provide strong graphic character through the imaginative use of color, graphics, proportion, quality materials, scale, lighting, and texture.

     • d. Inventive representation of the use or name/logo of the business (signs shaped in the form of the product sold (e.g., bagels, coffee cups, ice cream cones etc.)).

  2. Architectural criteria. The sign shall:

     • a. Utilize and/or enhance the architectural elements of the building; and

     • b. Be placed in a logical location in relation to the overall composition of the building's façade and not cover any key architectural features/details of the façade.

  3. Contextual criteria. The sign shall:

     • a. Be in scale and proportion with the structure where it is placed;

     • b. Be placed to respect and enhance the key architectural elements of the building; and

     • c. Respect the scale and proportion of surrounding commercial structures and signs.

• F. Limitation. Approval of an Innovative Sign Permit shall not:

  1. Authorize the use of signs prohibited by this Chapter;

  2. Authorize any sign that would impede on another tenant's sign area, or obstruct the view of another tenant's sign;

  3. Authorize any sign larger than 30 percent above the maximum sign size, height, and area authorized by this Chapter; and

  4. Authorize any sign based on an evaluation of the message displayed.

• G. Revisions to Innovative Sign Permits. The Director may approve revisions to an Innovative Sign Permit if the intent of the original approval is not affected. Revisions that would substantially deviate from the original

approval shall require the approval of a new Sign Permit by the Director. (Ord. 1017, 2013)

• A. Number, size, and duration allowed. Table 3-12 (Temporary Signs Allowed in Residential Zones) and Table 3-13 (Temporary Signs Allowed in Nonresidential Zones) provide standards under which temporary signs are allowed. Temporary signs are allowed in addition to the number of permanent signs allowed for the property, and do not count towards the maximum allowed sign area. References in the last column provide additional regulations for specific sign types located elsewhere in this Chapter. In the case of any inconsistency between regulations provided in the table and regulations provided for general or specific sign types, the general regulations or regulations for specific sign types shall take precedence.

• B. Placement of temporary signs.

  1. Signs are allowed on private property only and shall not be placed in public rights-of-way or at off-site locations, unless otherwise indicated in the regulations for specific sign types.

  2. Signs shall be placed only on building frontages where permanent signs are allowed.

  3. Signs shall not be attached to temporary structures, except where otherwise indicated in the regulations for specific sign types.

• C. Illumination prohibited. Temporary signs shall not be illuminated.

• D. Durable materials required. Signs shall be constructed of durable material suitable to their location and purpose.

• E. Removal of signs. Temporary signs and their components shall be promptly removed at the expiration of the Temporary Sign Permit or Special Event Permit.

• F. Maintenance of signs. Temporary signs shall be maintained in good condition, free of tears, sagging, discoloration, and detached edges. Signs not in compliance shall be immediately removed or replaced with a sign that is in compliance with this Subsection. Signs found not to be in compliance with this Subsection may be removed by the Code Enforcement Division under the supervision of the Director.

(click here to view the full table)

(click here to view the full table)

• G. Temporary real estate signs.

  1. Residential zones. In compliance with Civil Code Section 713 , real estate signs are allowed, on a temporary basis, in residential zones, subject to the following:

     • a. One sign per parcel, except as provided in Subparagraph (2), below;

       • (1) The sign shall not exceed four square feet.

       • (2) The sign may have one rider not to exceed one square foot (See Figure 3-17 [Temporary Real Estate Sign in Residential Zone]).

       • (3) The sign may include one brochure box not to exceed 154 square inches. For purposes of this section, a brochure box means a plastic or metal container designed to hold brochures or flyers describing or advertising the real property for sale, lease, rent, or exchange.

       • (4) The overall height of the installed sign, rider, and brochure box shall not exceed four feet above ground unless the sign is mounted flush to a wall.

     • b. The sign shall be placed on the parcel for sale, lease, rent, or exchange and shall not be installed in a manner that creates a hazard for traffic or pedestrians;

  • c. No flags, pennants, or other attention-attracting devices shall be displayed, unless utilized for an open house event. If flags, pennants, or other attention-attracting devices are utilized for an open house event, the devices may only be placed on the subject property a maximum of 24 hours prior to the event, and must be removed immediately after the event;

  • d. The sign shall be removed immediately after the sale, lease, rental of the property is final; and

  • e. Residential subdivisions shall be allowed one real estate sign not exceeding 20 square feet in area that advertises the first sale of structures and lots for a period of time not to exceed one year following the recordation of the final subdivision map.

2. Nonresidential zones. Properties in nonresidential zones shall be allowed one temporary real estate sign not exceeding 20 square feet in area that advertises the sale, rental, or lease of the premises upon which the sign is located. Permanent installations of real estate signs shall be subject to the standards in this Chapter for permanent signs in nonresidential zones.

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Figure 3-17

Temporary Real Estate Sign in Residential Zones

• H. Temporary noncommercial signs. All zones. One temporary noncommercial sign with a sign face no larger than four square feet may be displayed on a private property at any time with the property owner's consent, and one temporary noncommercial sign with a sign face no larger than eight and one-half inches by 11 inches may be displayed in a window on private property at any time with the property owner's consent.

• I. Temporary noncommercial signs during specified periods.

1. Residential low and residential estates zones. Up to six temporary noncommercial signs of up to six square feet each may be displayed on private property zoned RL (residential low) or RE (residential estate) with the property owner's consent no earlier than 60 days prior to a federal, state or local election. Such temporary noncommercial signs must be removed no later than 10 days after the corresponding election.

   2. All other zones. Up to 10 temporary noncommercial signs of up to six square feet each may be displayed on all other residentially, commercially, and industrially-zoned private property with the property owner's consent no earlier than 60 days prior to a federal, state or local election. Such temporary noncommercial signs must be removed no later than 10 days after the corresponding election.

   3. The types of temporary noncommercial signs that may be displayed are wall and stake signs. Temporary noncommercial signs permitted under this subsection I shall only be attached to permanent building walls, fences or staked into the ground. The maximum height of each sign in all zones is:

      • a. Stake sign: Five feet;

      • b. Wall sign: No higher than the top of the eave or parapet wall;

      • c. Fence sign: No higher than the top of the fence line.

   4. The temporary noncommercial signs permitted under this subsection I is in addition to the temporary noncommercial signs allowed to be displayed under subsection H .

   5. Removal of signs. Any temporary noncommercial sign displayed, installed, or erected in violation of this subsection I shall be removed by the sign owner or any person who owns, leases, occupies, or has charge of the property on which the sign is displayed, installed or erected within 72 hours of the City's written notice of the violation. Thereafter, the City shall have the authority to remove such illegal signage and/or otherwise enforce its Code, which may include, without limitation, imposing administrative, civil, and/or criminal penalties.

• J. Standards for annual advertising signs.

  1. Number, size, and duration allowed. Table 3-14 (Annual Advertising Signs) provides standards under which annual advertising signs are allowed. Annual Advertising signs are allowed in addition to the number of permanent signs allowed for the property, and do not count towards the maximum allowed sign area. References in the last column provide additional regulations for specific sign types located elsewhere in this Chapter. In the case of any inconsistency between regulations provided in the table and regulations provided for general or specific sign types, the general regulations or regulations for specific sign types shall take precedence.

  2. Placement of annual advertising signs.

     • a. Signs are allowed on private property only and shall not be placed in public rights-of-way or at offsite locations.

     • b. Signs shall be placed only on building frontages where permanent signs are allowed.

     • c. Signs shall not be attached to temporary structures, except where otherwise indicated in the regulations for specific sign types.

3. Illumination prohibited. Annual Advertising Signs shall not be illuminated.

   4. Duration. Annual Advertising Signs may be displayed for one calendar year from the date the Annual Advertising Permit is approved in compliance with Chapter 20.540.070 (Annual Advertising Permits).

   5. Durable materials required. Signs shall be constructed of durable material suitable to their location and purpose.

   6. Removal of signs. Annual Advertising Signs and their components shall be promptly removed at the expiration of the Temporary Sign Permit or Special Event Permit.

   7. Maintenance of signs. Temporary signs shall be maintained in good condition, free of tears, sagging, discoloration, and detached edges. Signs not in compliance shall be immediately removed or replaced with a sign that is in compliance with this Subsection. Signs found not to be in compliance with this Subsection may be removed by the Code Enforcement Division under the supervision of the Director.

   8. Annual Advertising Sign types. Annual Advertising Signs are approved through an Annual Advertising Permit and may be displayed for a period not to exceed one year from the date the permit is approved. At the end of the 12-month period the annual advertising permit shall lapse and approval of a new annual advertising permit shall be required in order to continue the display of the signs in compliance with Chapter 20.540 (Temporary Use Permits, Annual Advertising Permits and Special Event Permits).

(click here to view the full table)

• a. Banners.

• (1) Eligibility. All legal licensed businesses are eligible to utilize banners through an Annual Advertising Permit.

  • (2) Maximum amount of signs. One banner may be permitted for each street or parking lot frontage for the site or tenant space, with a maximum of two banners.

  • (3) Size. A banner shall not exceed a maximum of 45 square feet in size.

  • (4) Location. A banner may be displayed directly in front of the tenant space in a single-tenant and a multi-tenant site. Banners shall be securely attached to a building, fence, or other solid structure on at least two sides. The banner may be attached to a canopy, awning, or similar structure that protrudes over walkways, provided that there is a minimum clearance of eight feet from the highest ground elevation to the bottom of the banner.

• b. Pennants.

  • (1) Eligibility. Only legal licensed automobile dealerships are eligible to utilize pennants through an Annual Advertising Permit.

  • (2) Maximum amount of pennants. A maximum of three lineal feet of pennants for each lineal foot of street frontage.

  • (3) Size. Individual pennants shall not exceed two square feet in size.

  • (4) Location. Pennants may be strung horizontally from the building to a pylon/large monument sign, adjacent building located on the same property, light standard located on the property, or similar structures. Pennants may also be strung vertically from the building, pylon/large monument sign, light standard or similar structure, to the ground.

• c. Balloons.

  • (1) Eligibility. Only legal licensed automobile dealerships are eligible to utilize balloons through an Annual Advertising Permit.

  • (2) Maximum amount of balloons. One balloon may be permitted per each automobile displayed for sale.

  • (3) Size. Each balloon shall be a maximum of 24 inches in diameter.

    - (4) Location. Balloons shall be set back from the public right-of-way the distance of the length of the balloon string. Balloons shall not exceed the height of the tallest portion of the building on the site. 
    
    - (5) Material. Metallic or Mylar balloons are prohibited. Balloon strings shall be made of nonconductive materials. Balloons may be filled with helium. 
    
    - (6) Restrictions. Balloon structures, which consist of individual balloons tied together to form an arch, column, or other similar structure are prohibited. Balloons shall not be given to customers/clients nor shall balloons be released as a form of celebration or advertisement. Balloons shall be disposed of in a proper manner. At no time shall the balloons be released as a form of disposal. Any business found not in compliance with the provisions of this Section or in any way endangering the public's health, safety, and welfare shall be provided with one written warning. Subsequent instances of noncompliance shall result in a one-month suspension in the use of balloons for the business and/or other remedies provided for in the Municipal Code.
    

• K. Standards for Special Event Signs.

1. Number and size. Table 3-15 (Special Event Signs) provides standards under which special event signs are allowed. Special Event signs are allowed in addition to the number of permanent signs allowed for the property, and do not count towards the maximum allowed sign area. References in the last column provide additional regulations for specific sign types located elsewhere in this Chapter. In the case of any inconsistency between regulations provided in the table and regulations provided for general or specific sign types, the general regulations or regulations for specific sign types shall take precedence.

   2. Placement of special event signs.

      • a. Signs are allowed on private property only and shall not be placed in public rights-of-way or at offsite locations.

      • b. Signs shall be placed only on building frontages where permanent signs are allowed.

      • c. Signs shall not be attached to temporary structures, except where otherwise indicated in the regulations for specific sign types.

   3. Illumination prohibited. Special Event Signs shall not be illuminated.

   4. Duration. Special Event signage may be displayed for 12 days for each calendar month through approval of a Special Event Permit in compliance with Section 20.540 (Temporary Use Permits, Annual Advertising Permits and Special Event Permits).

   5. Durable materials required. Signs shall be constructed of durable material suitable to their location and purpose.

   6. Removal of signs. Special Event Signs and their components shall be promptly removed at the expiration of the Temporary Sign Permit or Special Event Permit.

   7. Maintenance of signs. Special Event signs shall be maintained in good condition, free of tears, sagging, discoloration, and detached edges. Signs not in compliance shall be immediately removed or replaced with a sign that is in compliance with this Subsection. Signs found not to be in compliance with this Subsection may be removed by the Code Enforcement Division under the supervision of the Director.

(click here to view the full table)

• a. A-frame Signs.

  • (1) Maximum amount of A-frame signs. One A-frame sign per tenant space, street or parking lot frontage.

  • (2) Size. An A-frame sign face area may be a maximum of 12 square feet. The maximum height of the sign structure may be 4 feet, and the maximum width of the sign structure may be 3 feet.

• (3) Location. An A-frame sign may be located directly adjacent to the front entry to the tenant space or the building entrance. An A-frame sign may also be located in the nearest landscape planter adjacent to the public right-of-way, with the sign set back at least 3 feet from the public right-of-way.

• b. Balloons.

  • (1) Maximum amount of balloons. One balloon may be permitted for every ten lineal feet of street frontage.

  • (2) Size. Each balloon shall be a maximum of 24 inches in diameter.

  • (3) Location. Balloons shall be set back from the public right-of-way the distance of the length of the balloon string. Balloons shall not exceed the height of the tallest point of the building on the site.

  • (4) Material. Metallic or Mylar balloons are prohibited. Balloon strings shall be made of nonconductive materials. Balloons may be filled with helium.

  • (5) Restrictions. Balloon structures, which consist of individual balloons tied together to form an arch, column, or other similar structure are prohibited. Balloons shall not be given to customers/clients nor shall balloons be released as a form of celebration or advertisement. Balloons shall be disposed of in a proper manner. At no time shall the balloons be released as a form of disposal. Any business found not in compliance with the provisions of this Section or in any way endangering the public's health, safety, and welfare shall be provided with one written warning. Subsequent instances of noncompliance shall result in a one-month suspension in the use of balloons for the business and/or other remedies provided for in the Municipal Code.

• c. Feather Flags.

  • (1) Maximum amount of flags. One feather flag may be permitted for every 25 lineal feet of street frontage.

  • (2) Size. A feather flag may be a maximum of eight feet in height.

  • (3) Location. Flags shall be securely staked into the ground, attached to a light pole, attached to a weight sufficient to hold the flag in place in a vertical position, or attached to a plate that may be secured under a vehicle tire. Signs shall not protrude into any public right-of-way, drive aisles, or other area required for vehicular or pedestrian accessibility.

• d. Ground Mounted Banners.

  • (1) Maximum amount. One banner per street or parking lot frontage, with a maximum of three banners.

  • (2) Size. A banner shall not exceed a maximum of 45 square feet in size.

  • (3) Location. Ground-mounted banners shall be placed within a landscape planter, and shall not block any traffic visibility areas in compliance with Section 20.305.100 (Traffic Visibility Area) or any permanent signage for other businesses. The banner shall be set back a minimum of five feet from the property line.

• (4) Banner frame requirements. The ground-mounted banner shall be held taut by a minimum of two posts that are staked into the ground or shall be sufficiently weighted down to ensure the banner does not topple over. The posts may not protrude more than one foot above the top of the banner. Acceptable materials for the posts are non-corrosive materials (e.g., metal, plastic, etc.) capable of withstanding exposure to weather elements for extensive periods of time.

• e. Inflatable Signs.

  • (1) Maximum amount. The property shall have a minimum of 50 lineal feet of street frontage to be eligible to utilize inflatable signs. Properties that are up to 10,000 square feet in size may use one inflatable sign, properties that are between 10,001 and 20,000 square feet may use two inflatable signs, and properties with 20,001 square feet or greater may use up to three inflatable signs.

  • (2) Size. Each inflatable sign shall be a maximum of 60 cubic feet. The height of the inflatable sign shall not exceed the height of the building on the property on which the inflatable sign is proposed to be located.

  • (3) Location. The inflatable sign shall be set back from the public right-of-way a minimum of 10 feet, or the height of the inflatable device, whichever is greater. Roof mounted signs are prohibited.

  • (4) Restrictions. Inflatable signs that move, wave, contort, or bend are prohibited. The inflatable sign must be securely staked to the ground.

• f. Pennants.

  • (1) Maximum amount of pennants. A maximum of three lineal feet of pennants for each lineal foot of street frontage may be permitted.

  • (2) Size. Individual pennants shall not exceed two square feet in size.

  • (3) Location. Pennants may be strung horizontally from the building to a pylon/large monument sign, adjacent building located on the same property, light standard located on the property, or similar structures. Pennants may also be strung vertically from the building, pylon/large monument sign, light standard or similar structure, to the ground.

• (Ord. 1017, 2013; Ord. 1050 §§ 5, 6, 2017; Ord. 1090 § 3, 2019)

• A. Compliance with applicable codes. Every sign and all parts, portions, and materials shall be manufactured, assembled, and erected in compliance with all applicable Federal, State, and City regulations, including Municipal Code Chapter 16.14 (Uniform Sign Code) and the Building Code.

• B. Maintenance criteria. Every sign shall be maintained in a safe, presentable, and good structural and material condition at all times, including replacing defective parts, painting and cleaning, and other acts required for the maintenance of the sign. The display surface of all signs shall be kept clean, neatly painted, and free from rust and corrosion. Faded, cracked, broken faces or surfaces, and malfunctioning lamps shall be replaced immediately. Awnings that have signs shall be cleaned periodically and replaced if they become faded, tattered or ripped.

• C. Administrative procedures for improperly maintained signs. Signs that are not properly maintained shall be subject to the following administrative procedures:

  1. Notice of violation shall be sent by first class United States mail to the last known address of sign owner and/or property owner. The notice shall describe the sign, specify the violation, and inform the owner that removal of the sign or repair of condition must be accomplished within 30 calendar days following the mailing date of the notice of violation.

     • a. The Director may grant one extension of the 30-day period for the purpose of obtaining or manufacturing needed parts.

An extension request shall be submitted in writing, in the form required by the City, at least 10 days before the end of the 30 calendar day time period.

2. If the owner fails to remove the sign or repair the condition, the City shall send a final notice by certified United States mail, return receipt requested, and by first class United States mail, notifying owner that failure to remove or repair the sign within 30 calendar days shall result in the assessment of penalties in compliance with Municipal Code Chapter 1.12 (Administrative Citations).

3. If the owner does not remove the sign or repair the condition within the 30 calendar day period or approved extension period, an Administrative Citation shall be issued.

4. An order to maintain, alter, or repair may be appealed in the same way as a Sign Permit decision, as specified in Section 20.325.040 (Sign Permit).

• D. Hazardous signs. When the Director determines that a sign is damaged or not properly maintained to a degree that constitutes a clear and present danger to persons, property, or the public health and safety, the sign shall be removed in compliance with Section 20.325.170 (Removal of Certain Signs).

• (Ord. 1017, 2013)

• A. Continuance of nonconforming signs. A nonconforming sign may be continued and shall be maintained in good condition, but it shall not be:

  1. Structurally changed to another nonconforming sign, although its copy and pictorial content may be changed.

  2. Structurally altered to prolong the life of the sign, except to meet safety requirements.

  3. Expanded or altered in any manner that increases the degree of nonconformity.

• B. Effects of nonconforming signs. Legal nonconforming wall signs shall not prevent the installation of conforming free standing signs, provided that the total combined signage does not exceed the permitted square footage.

• C. Removal of nonconforming signs. A nonconforming sign shall be removed if it is:

  1. More than 50 percent destroyed, and the destruction is other than facial copy replacement. A nonconforming sign shall be deemed 50 percent destroyed if the estimated cost of reconstruction exceeds 50 percent of the replacement cost as determined by the Building Official.

  2. Remodeled, unless the sign is remodeled to comply with the provisions of this Chapter.

  3. Located on a building that is enlarged or expanded, if the nonconforming sign is affected by the construction, enlargement, remodel, or expansion. An enlargement, remodel, or expansion of the portion of the building upon which the nonconforming sign is located or that is more than 50 percent of the building area shall be deemed to affect the nonconforming sign.

  4. A temporary sign.

• D. Deactivation of flashing features. The owner of a sign that contains flashing features shall permanently deactivate the flashing features.

• E. Repairing and repainting. Nonconforming signs shall only be painted and repaired in place and shall not be removed from their existing location, except for building remodeling, unless removal of the sign for painting or repair is part of the sign's customary maintenance and repair.

• F. Change of business ownership. Upon a change of ownership, the new owner of a nonconforming sign may change the sign copy with approval of a Sign Permit in compliance with Section 20.325.040 (Sign Permit), so long as there is no change in the structure or configuration of the sign.

• (Ord. 1017, 2013)

• A. A sign constructed before the adoption of this Chapter, and which is unsafe, abandoned, destroyed, or was constructed illegally, may be removed under State Law without payment of compensation in compliance with the provisions below:

  1. A sign that meets any of the criteria specified in Business and Professions Code Section 5497 , or all of the requirements of Business and Professions Code Section 5495 , or their successor provisions, shall be removed without payment by the City of just compensation in compliance with those provisions.

  2. A sign that meets the requirements of the Business and Professions Code Section 5412.1 or 5412.2 shall be removed in compliance with those provisions, or their successor provisions.

  3. A sign that was constructed unlawfully shall be removed without payment of compensation.

• B. A sign owner has the burden of proving conformance with all ordinances and regulations in effect at the time of construction of the sign, and shall provide proof of conformance upon request of the City.

• (Ord. 1017, 2013)

Abandoned nonconforming sign. A nonconforming sign that is advertising a use that has ceased or is located upon a structure that has been abandoned by its owner, for more than 90 consecutive calendar days. See Section 20.325.170 (Removal of Certain Signs).

Abandoned sign. A sign that no longer directs, advertises, or identifies a legal business establishment, product, or activity on the premises that has ceased for a period of 90 consecutive calendar days. See Section 20.325.170 (Removal of Certain Signs).

Accessory sign. A sign whose copy refers to the products, facilities, or services available on the premises. Accessory window signs shall include temporary posters attached to windows, or placed within five feet of any window and legible from the outside.

Address sign. The numeric reference of a structure or use to a street included as part of a wall, awning, canopy, pylon/large monument, or monument sign.

Advertising statuary. An imitation, representation or similitude of a person or thing which is sculpted, molded, modeled, or cast in any solid or plastic substance, material, or fabric and used to promote or represent a commercial enterprise.

Alteration of sign. Any change of copy, size, shape, illumination, position, location, construction, or supporting structure.

Animated sign. Any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting, accomplished by natural, manual, mechanical, electrical, or other means. An animated sign is a prohibited sign in compliance with Section 20.325.060 (Prohibited Signs).

Area of sign. The area included within the outer dimensions of a sign, including all faces. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectilinear boundary not exceeding eight sides formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. Embellishments such as poles, frames, support structures are not included in the sign area as long as there is no copy on them. See Section 20.325.090 (Calculation and Measurement of Sign Area and Height).

Attraction board. A sign capable of supporting copy which is readily changeable, such as a theater marquee, and which refers to products, services, or coming events on the premises.

Awning. A shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except the supporting framework.

Awning face sign. A sign applied to the face of an awning and contained completely within the awning face. See Figure 3-18 (Awning Signs).

Awning valance. An ornamental piece of drapery placed across the bottom of an awning structure to hide structural details.

Awning valance sign. A sign applied to the valance of an awning and contained completely within the valance. See Figure 3-18 (Awning Signs).

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Awning Valance Sign

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Awning Face Sign

Figure 3-18 Awning Signs

Balloon. See "Banner, Feather Flag, Pennant, or Balloon."

Banner, flag, feather flag, pennant or balloon. Any cloth, bunting, plastic, paper, or similar material used for temporary advertising purposes attached to or pinned on or from any structure, staff, pole, line, framing, or vehicle, including captive balloons and inflatable signs but not including official flags of the United States, the state of California, and other states of the nation, counties, municipalities, official flags of foreign nations and nationally or internationally recognized organizations.

Bench/bus enclosure sign. A sign painted on or otherwise displayed on a bench and/or bus enclosure.

Building identification sign. Sign copy including logo used to identify only the name and address of the building upon which it is located and includes no other advertising such as services, product lists, phone numbers, hours of operation, etc.

Canopy. A permanent, roof-like structure of rigid materials, for advertising purposes, supported by and extending from the façade of a building. See also "Marquee Sign."

Canopy fascia. The vertical surface of the canopy structure.

Canopy sign. A sign that is printed on, painted on, or attached to the front or side fascia of a canopy and contained completely within that fascia. See Figure 3-19 (Canopy Sign).

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Figure 3-19 Canopy Sign

Changeable copy sign (electronic). A sign with changeable copy that is changed by incorporating video display, flip-disks, incandescent lamps, fluorescent lamps, fiber optics, light-emitting diodes, liquid crystal displays, plasma-displays, field emission displays, or any other mechanical or light-emitting matrix to convey changing copy or images.

Changeable copy sign (manual). A sign with changeable copy that is manually changed, regardless of method of attachment or materials of construction. This classification includes bulletin boards and changeable copy signs on marquees. Does not include electronic message boards with lighted displays. See Figure 3-20 (Changeable Copy Sign - Manual).

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Figure 3-20

Changeable Copy Sign (Manual)

Channel letters. Individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure.

Commercial message. A message displayed on a sign that relates primarily to economic interests (e.g., the exchange or sale of goods or services). This definition shall automatically incorporate court rulings defining the term "commercial speech."

Construction sign. A temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant.

Content-neutrality. See Section 20.235.030 (Basic Policies and General Provisions).

Copy. The graphic content of a sign surface in either permanent or removable letters, images, symbols, figures, logos, or message format.

Directional sign.

1. On-site directional sign. An on-site sign limited to directional messages, principally for facilitation of safe movement of pedestrian or vehicular traffic (e.g., "stop," "one way," "entrance," or "exit," etc.), with no advertising copy, unless approved through a Comprehensive Sign Program in compliance with Section 20.325.120 (Comprehensive Sign Program). See Figure 3-21 (Directional Signs).

2. Off-site directional sign. An off-site sign giving directions to businesses, sales offices, model home complexes, or points of interest, etc., but with no advertising copy. See Figure 3-21 (Directional Signs).

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Figure 3-21

Directional Signs (On-Site and Off-Site)

Directory sign. A sign for listing the tenants or occupants and their suite numbers of a building or center. A directory sign may contain the name or logo of an establishment. It cannot include advertising copy.

Double-faced sign. A single sign structure with copy on both sides. See Figure 3-22 (Double-Faced Sign).

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Figure 3-22

Double-Faced Sign

Electrical sign. A sign or sign structure in which electrical wiring, connections, or fixtures are used.

Establishment. A legal, nonresidential use of land to conduct a commercial or noncommercial activity. By way of example and not limitation, "establishment" includes stores, offices, places of worship, hospitals, manufacturing facilities, etc. Establishment does not include home-based business occupations or hobbies.

Exempt sign. A sign not subject to all regulations of this Chapter. See Section 20.325.050 (Signs Exempt from Sign Permit Requirements).

Façade. The entire building elevation, including the parapets.

Fascia. Typically, a smooth surface creating the vertical face of a canopy structure; or a smooth wall surface between a window and the parapet.

Feather flag. See "Banner, Flag, Feather Flag, Pennant or Balloon."

Festoons. A string of ribbon, tinsel, small flags pinwheels or other attention getting decorations.

Flag. See "Banner, Flag, Feather Flag, Pennant or Balloon."

Flashing sign. A sign having a conspicuous and intermittent variation in lighting; a sign incorporating intermittent electrical impulses from a source of light or a light revolving in a manner that creates the illusion of flashing.

Freestanding sign. A sign permanently attached to the ground; supported by one or more uprights, braces, poles, concrete base, or other similar structural components; and not attached to a building or buildings, or has a building as its primary structural support. This includes Monument Signs and Pylon/Large Monument Signs. See Figure 3-23 (Types of Freestanding Signs - Monument and Pylon).

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Monument Sign

Pylon Sign

Figure 3-23

Types of Freestanding Signs (Monument and Pylon)

Frontage.

1. Building frontage. The structure elevation that fronts on a street, alley, driveway, parking area, pedestrian plaza, walkway, courtyard, or arcade.

2. Building frontage, primary. The side or façade of a structure that faces the front of the lot on which the structure is located. See Figure 3-24 (Frontages).

3. Building frontage, secondary. The side or façade of a structure that abuts the street side yard of the parcel on which the structure is located. See Figure 3-24 (Frontages).

4. Street frontage. The length of the property line of a lot along the right-of-way on which it borders.

5. Tenant frontage. That portion of a multi-tenant building façade that is devoted to a single tenant.

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Figure 3-24

Frontages

Government sign. A sign that identifies or states the location of, describes the services available, the function of, the activities provided, or states the conditions of use of facilities or sites maintained, used or owned by any government entity or quasi-government entity such as a public utility or a public educational institution. Illegal sign. Any of the following:

1. A sign erected without first complying with all ordinances and regulations in effect at the time of its construction and erection or use;

2. A sign that was legally erected, but whose use has ceased, or the structure upon which the display is placed has been abandoned by its owner, not maintained, or not used to identify or advertise an ongoing business for a period of not less than 90 calendar days;

3. A sign that was legally erected which later became nonconforming as a result of the adoption of an ordinance, the amortization period for the display provided the ordinance rendering the display nonconforming has expired, and conformance has not been accomplished;

4. A sign that is a danger to the public or is unsafe;

5. A sign that is a traffic hazard not created by relocation of streets or highways or by governmental acts. See Section 20.325.180 (Removal of Certain Signs);

6. A sign identified as prohibited in Section 20.325.060 (Prohibited Signs).

Illuminated sign. A sign with an artificial light source for the purpose of lighting the sign.

1. Fixed illumination sign. A sign illuminated by electric light, luminous tubes, gas flames, or similar sources where the illumination is maintained constant in intensity, color, or pattern during all times the sign is illuminated.

2. Flashing illumination sign. An illuminated sign that contains an intermittent or sequential flashing light source or any other similar means to attract attention. This definition is not intended to include changeable copy signs or animated signs.

3. Indirect illumination. A light cast on the surface of a sign from an exterior source.

4. Interior illumination. A sign face that is artificially lit from the inside of the sign casing.

Incidental sign. A small sign, emblem, or decal providing information to the public regarding aspects of service available on the premises, such as credit cards accepted or hours of operation.

Kiosk. See "Directional Signs."

Legal business name. The business name identified on the Fictitious Business Name application under the "doing business as" name filed with the County of Orange Clerk Recorder.

Logo. An established identifying trademark or symbol for an organization, business or business entity.

Maintenance. Any activity which preserves the usefulness and appearance of a sign and does not alter its copy, design, or structure. This includes cleaning, painting, repairing, or replacement of defective parts.

Marquee sign. A sign, which may include changeable copy, which may be mounted to the façade of a building with the purposes of displaying product lists or services.

Monument sign. See "Freestanding Sign."

Moving sign. Any sign or device that has any visible moving part, visible revolving part, or visible mechanical movement. See Section 20.325.060 (Prohibited Signs).

Multiple-faced sign. A sign containing three or more faces, not necessarily in back-to-back configuration.

Multi-tenant sign. A sign that identifies or advertises more than one business or activity within a single sign structure.

Murals (also called "painted wall decorations"). Displays painted directly on a wall which are designed and intended as a decorative or ornamental feature. Painted wall decorations do not contain advertising text, numbers, address, registered trademarks, or registered logos.

Nameplate. A non-electric on-premises sign that contains only the name, address, and/or occupation of an occupant or group of occupants.

Neon sign. A sign that utilizes neon or other gases with translucent tubing in or on any part of the sign structure.

Noncommercial message. A sign message that is not commercial in nature. This definition shall automatically incorporate court rulings defining the term "noncommercial speech."

Nonconforming sign. A sign that (1) was erected legally and does not now comply with subsequently enacted sign restrictions or regulations; or (2) does not conform to the current sign code requirements even though a special permit has been issued.

Non-illuminated sign. A sign that is not illuminated, either internally or externally.

Off-site sign. A sign erected on a parcel that is not the location of the business or use that the sign is advertising. See also "Directional Sign."

Owner. A person recorded on official city records as the owner of a sign. The owner of the property on which a sign is located is presumed to be the owner of the sign unless another owner is specified in City files or is verified in writing by the owner of the property.

Painted wall sign. A sign that is applied with paint or a similar coating directly on the surface of a wall. Does not include "Murals."

Parapet. The extension of a false front or wall above a roofline.

Pedestrian oriented sign. A small sign that can be read primarily from the abutting sidewalk or other walkway but not generally from the street.

Pennant. See "Banner, Flag, Feather Flag, Pennant or Balloon."

Plaque. A wall-mounted placard, usually of a commemorative nature.

Pole sign. A sign supported permanently on the ground by a single pole that is not attached to any building. Pole signs are only permitted for Directional Signs.

Portable sign. A movable sign that is designed to be easily moved and is not permanently attached to the ground or a building (e.g., A-frame signs, portable reader boards, etc.).

Product sign. A sign whose message is limited to identification of a product or service provided. A product sign does not include the name or address of the facility or building.

Prohibited sign. A sign that is inconsistent with the sign standards and provisions of this Chapter.

Projecting sign. A sign that is attached to and projects from the wall of a building more than 18 inches with the display surface of the sign perpendicular to the wall of the structure to which it is attached. Projecting Signs may be either (1) suspended under a bracket, armature, or other mounting device, or (2) cantilevered (i.e., structurally affixed to the building). A Grand Projecting Sign is a tall, large vertically-oriented sign that projects from the building perpendicular to the façade and is structurally integrated into the building. See Figure 3-25 (Projecting Signs).

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Projecting Sign - Cantilevered (Bracket)

Projecting Sign - Suspended (Blade Sign)

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Grand Projecting Sign

Figure 3-25

Projecting Signs

Projection. The distance by which a sign extends from the building it is supported by. See Figure 3-26 (Sign Projection).

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Figure 3-26

Sign Projection

Promotional activity sign. A sign erected on a temporary basis to promote the sale of new products, new management, new hours of operation, a new service, or to promote a special sale.

Pylon sign. A freestanding sign that is supported by two or more uprights, or braces in or upon the ground that are not part of a building or enclosed within the exterior walls of a building and are separated from any other structures by a distance of at least six feet. This includes a sign that is supported by two or more uprights or braces that are surrounded by a decorative cover to form a solid sign support. See "Freestanding Sign."

Raceway. A channel for protecting and holding electrical wires and cables, typically a rectangular metal box for the electrical components for an illuminated sign consisting of channel letters. Pre-wired channel letters are mounted to the raceway, which in turn is mounted to a building wall. One set of wiring is then connected to the main circuit. The rectangular box (raceway) sets behind the attached letters and is not designed as an architectural feature. Typically, the raceway is painted to match the building wall color so that it blends in with the wall. See Figure 3-27 (Electrical Raceway with Channel Letters).

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Figure 3-27

Electrical Raceway with Channel Letters

Reader board. See "Changeable Copy Sign."

Real estate sign. A type of temporary sign that relates to the sale, lease, or rental of property or building, or to construction activities on the same premises on which the sign is located.

Roof sign. A sign erected, constructed, or placed upon or over a roof of a building and wholly or partly supported by a building.

Sign. A medium for visual communication, including its copy, structure and component parts, which is used or intended to be used to attract attention to, or identify, or advertise an activity or location or to provide information.

Sign area. See Section 20.325.090 (Calculation and Measurement of Sign Area and Height).

Sign copy. See "Commercial Message" and "Noncommercial Message."

Sign face. The exterior surface of a sign, exclusive of structural supports.

Sign height. See Section 20.325.090 (Calculation and Measurement of Sign Area and Height).

Sign permit. An entitlement from the City to display, place, or erect a sign. See Section 20.325.040 (Sign Permit).

Sign program (also referred to as "comprehensive sign program"). A coordinated program of one or more signs for an individual building or building complexes with multiple tenants. See Section 20.325.120 (Comprehensive Sign Program).

Sign structure. A structure of any kind or character erected or maintained to support a sign; a physical support used exclusively as a stand, frame or background for the support or display of signs or advertising; an outdoor advertising structure.

Snipe sign. A temporary sign or poster fastened to a tree, fence, telephone pole or structure not intended for signage purposes.

Subdivision sign. A freestanding sign or wall sign identifying a recognized subdivision or development project.

Temporary noncommercial sign. A sign, banner, pennant, valance, or display constructed of cloth, canvas, fabric, cardboard, wall board, or other light nondurable materials, with or without frames, designed to be displayed for a limited period of time that displays a sign message that is not commercial in nature.

Temporary real estate/subdivision sign. A temporary freestanding sign or wall sign identifying a subdivision, condominium complex, or residential development under construction with units for sale.

Temporary sign. A sign, banner, pennant, valance, or advertising display constructed of cloth, canvas, fabric, cardboard, wall board, or other light nondurable materials, with or without frames, designed to be displayed for a limited period of time. Typically displayed by an establishment to promote a sale, new product line, management change, service, liquidation sales, going-out-of-business sales, person running for public office, and similar special activities or events. See Figure 3-28 (Temporary Signs).

dboard, wall board, or other light nondurable materials, with or without frames, designed to be displayed for a limited period of time. Typically displayed by an establishment to promote a sale, new product line, management change, service, liquidation sales, going-out-of-business sales, person running for public office, and similar special activities or events. See Figure 3-28 (Temporary Signs).

Temporary window sign. A non-illuminated sign painted directly onto a window with water soluble paint or painted on paper or fabric and placed behind a window, or affixed on the exterior side of a window for a limited period of time. Examples include "grand opening," "special sale," and seasonal signage. See Figure 3-28 (Temporary Signs).

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Temporary Window Sign

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Temporary Wall Sign

Figure 3-28

Temporary Signs (Window and Wall)

Time/temperature sign. An electronic or mechanical device that shows time and temperature but contains no advertising signage.

Trademark. A word, name, symbol or logo which, with distinctive type or letter style is associated with a business or business entity in the conduct of a business.

Under-awning or under-canopy sign. A sign suspended beneath a projecting canopy, awning, ceiling, or marquee, perpendicular to the building façade. See Figure 3-29 (Under-Awning Sign and Under-Canopy Sign).

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Under-Awning Sign
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Under-Canopy Sign
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Figure 3-29

Under-Awning Sign and Under-Canopy Sign

Vehicle sign. A sign painted, affixed, or placed upon a vehicle, or trailer that is designed to be towed behind a vehicle. On street-legal vehicles, the following insignia are not considered to be "Vehicle Signs" and are not regulated as Vehicle Signs:

1. License plates;

2. License plate frames;

3. Registration insignia;

4. Noncommercial messages painted on or otherwise attached in a manner so that the vehicle can be legally operated on public rights-of-way, or any noncommercial message that does not exceed a total of three square feet in size;

5. Messages on a vehicle the primary purpose of which is to be used in the regular course of business to transport personnel or products, or to provide the services (not including general advertising) that are advertised by messages on the vehicle, provided that the messages are painted or otherwise attached in a manner so that the vehicle can be operated on public rights-of-way;

6. Commercial messages that do not exceed a total of three square feet in size; and

7. Commercial messages on duly licensed mass transit vehicles that pass through the City.

Wall sign. A sign attached to, erected against, painted on, or fastened to a wall of a building or structure, the face of which is in a single plane parallel of the wall and that does not project more than 12 inches from the building or structure, with no copy on the sides or edges. A wall sign does not extend above the wall or parapet on which it is located. Wall signs may be used to announce the name of a business, business use, phone number and website within a building. A wall sign may also be a Building Identification Sign which announces the name of the building. See Figure 3-30 (Wall Signs).

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Wall Sign - Building Identification Wall Sign - Business Identification

Figure 3-30

Wall Signs (Business Identification and Building Identification)

Window sign. A sign in which the name, business, address, phone number, hours of operation, or other general advertising signage are applied directly to the window of a business or a sign visible through the window from the street which presents information to viewers outside the building as effectively as if it were located on the window surface. See Figure 3-31 (Window Sign).

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Figure 3-31

Window Sign

(Ord. 1017, 2013; Ord. 1050 §§ 7—10, 2017)