Redding Municipal Code Ch. 6.42 Entertainment Zones

The purpose of this chapter is to establish an Entertainment Zone within the City of Redding, pursuant to Senate Bill 969 (2024), where people can buy open container drinks (alcoholic drinks "to-go") from local bars, restaurants, wineries, and breweries and enjoy them outside in common spaces such as plazas, sidewalks, and streets during certain hours for the purposes of creating active, commercial corridors, to stimulate the economy.

(Ord. No. 2682, § 1, 9-2-2025)

For the purposes of this chapter, the following definitions shall apply:

(a) "ABC" means the California Department of Alcoholic Beverage Control.

(b) "Entertainment Zone" has the meaning set forth in Section 23039.5 of the California Business and Professions Code, as may be amended from time to time.

(c) "Licensee" means any person, business, or other entity duly licensed to sell alcoholic beverages.

(Ord. No. 2682, § 1, 9-2-2025)

(a) Downtown Entertainment Zone shall include all public streets, public rights-of-way, alleys and sidewalks in front of storefronts, and all establishments holding permits or licenses from ABC that are located within the Downtown Entertainment Zone further delineated in Exhibit A.

(b) The boundaries of the Downtown Entertainment Zone may be amended from time-to-time by resolution of the city council.

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(Ord. No. 2682, § 1, 9-2-2025)

(a) Seven days a week, Sunday through Saturday.

(b) Ten a.m. to ten p.m.

(c) Days or times of operation may be amended from time-to-time by resolution of the city council.

(d) Sales or consumption of alcoholic beverages during the hours in which sales of alcoholic beverages are prohibited under Section 25631 of the Business and Profession Code shall be prohibited.

(Ord. No. 2682, § 1, 9-2-2025)

(a) The following types of alcoholic beverages are permitted within the Downtown Entertainment Zone:

(1) Beer;

(2) Wine; and

(3) Mixed spirits.

(b) All open alcoholic beverages consumed in the Downtown Entertainment Zone shall be purchased only from a premises located within the Downtown Entertainment Zone that is authorized under California Business and Professions Code Section 23357, 23358, or 23396, as may be amended from time to time, to permit consumers to leave the premises with open containers of alcoholic beverages for consumption off the premises, or an organization that is authorized by ABC special event permit or license to make such sales within the Downtown Entertainment Zone.

(Ord. No. 2682, § 1, 9-2-2025)

(a) The city manager is authorized and will coordinate with the Redding Police Department Chief for the approval of a standardized open container that complies with ABC's guidelines. The container will be easily identifiable and affixed with a recognizable marking or sticker issued by a licensed participating vendor in the Downtown Entertainment Zone.

(b) No alcoholic beverages purchased at a licensed premises may leave the premises in an open glass or metal container for consumption in the Downtown Entertainment Zone.

(Ord. No. 2682, § 1, 9-2-2025)

The boundaries of the Downtown Entertainment Zone must be clearly marked by easily visible signage posted at every intersection around the perimeter of the zone. This signage must instruct patrons not to carry alcoholic beverages outside the Downtown Entertainment Zone (e.g., "No Alcoholic Beverages Beyond This Point"). Signs must be illuminated well enough to be sufficiently visible during nighttime hours.

(Ord. No. 2682, § 1, 9-2-2025)

The operation of the Downtown Entertainment Zone shall be reviewed no less than every two years following the adoption of the ordinance establishing the Downtown Entertainment Zone to ensure that the Downtown Entertainment Zone is being maintained in a manner that protects the health and safety of the general public. This review shall be conducted by the city manager or their designee and in consultation with Redding Police Department and ABC.

(Ord. No. 2682, § 1, 9-2-2025)