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Earlier editions: 2026-09

Chapter VI — BUSINESSES, OCCUPATIONS AND INDUSTRIES›Article I — ADVERTISING

Alameda Municipal Code § 6-4 Advertising Displays Adjacent to Landscaped Freeways

Alameda Municipal Code · 2026-10 edition · updated 2026-10-04 · Alameda

Cite as: Alameda Municipal Code § 6-4 · Text as of 2026-10-04

Footnotes:

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Editor's Note: Section 6-4 was added by Ordinance No. 1415 N.S. passed February 5, 1963.

6-4.1 - Definitions.

As used in this section:

Advertising display shall mean advertising structures and signs.

Advertising structure shall mean a structure of any kind or character erected or maintained for outdoor advertising purposes on which any poster, bill, printing, painting, or other advertisement of any kind whatsoever may be placed, including statuary. Neither advertising structure nor sign as used in this section includes:

a. Official notices, issued by a Court or public body or officer;

b. Notices posted by any public officer in performance of a public duty, or by any person in giving legal notice;

c. Directional, warning, or information signs or structures required or authorized by law or by Federal, State, or municipal authority.

Freeway shall mean a highway in respect to which the owners of abutting lands have no right or easement of access to or from their abutting lands or in respect to which such owners have only limited or restricted right or easement of access, and which is declared to be such in compliance with the Streets and Highways Code of the State of California.

Landscaped freeway shall mean a section or sections of a freeway which is now, or hereafter may be, improved by the planting, at least on one (1) side of the freeway right of way, of lawns, trees, shrubs, flowers, or other ornamental vegetation which shall require reasonable maintenance.

Planting for the purpose of soil erosion control, traffic safety requirements, reduction of fire hazards, or traffic noise abatement, shall not change the character of a freeway to a landscaped freeway.

Sign shall mean any card, cloth, metal, painted or wooden sign of any character, placed for outdoor advertising purposes, on or to the ground, or any tree, wall, bush, rock, fence, building, structure, or thing, either publicly or privately owned, other than an advertising structure. Neither advertising structure nor sign as used in this section includes:

a. Official notices, issued by a Court or public body or officer;

b. Notices posted by any public officer in performance of a public duty, or by any person in giving legal notice;

c. Directional, warning, or information signs or structures required or authorized by law or by Federal, State, or municipal authority.

To place and any of its variants as applied to advertising displays shall mean and include the maintaining and the erecting, constructing, posting, painting, printing, tacking, nailing, gluing, stitching, carving, or otherwise fastening, affixing, or making visible, an advertising display on or to the ground, or any tree, bush, rock, fence, post, wall, building, structure, or thing.

(Ord. No. 1415 N.S.)

Exceptions & meaning →

6-4.2 - Advertising Displays Adjacent to Landscaped Freeways.

No advertising displays shall be placed or maintained on property adjacent to a section of freeway which has been, or hereafter may be, landscaped as defined herein, if the advertising display is designed to be viewed primarily by persons traveling on such landscaped section of freeway.

(Ord. No. 1415 N.S.)

Exceptions & meaning →

6-4.3 - Exempt Advertising Displays.

a. The provisions of subsection 6-4.2 shall not apply to any of the following listed advertising structures or signs used exclusively:

  1. To advertise the sale or lease of the property upon which the advertising display is placed;

  2. To designate the name of the owner or occupant of the premises upon which the advertising display is placed or to identify such premises;

  3. To advertise the business conducted or goods manufactured or produced, or services rendered upon the property upon which said advertising display is placed.

(Ord. No. 1415 N.S.)

Exceptions & meaning →

6-4.4 - Removal of Prohibited Displays.

Any advertising structure or sign which is now, or hereafter may be, in violation of the provisions of subsection 6-3.2 shall be removed within three (3) years from the effective date of this section or within three (3) years from the date when the project for the landscaping of a section or sections of a freeway shall have been completed or accepted, and the character of the section or sections shall have been changed from a freeway, to a landscaped freeway, whichever is later.

(Ord. No. 1415 N.S.)

Exceptions & meaning →

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